How to Use Manipulation in Marketing Ethically

Contents1 Manipulation in Marketing2 Ethical Manipulation3 How to Use Manipulation in Marketing Ethically4 Helping Your Audience5 Tips for Ethical Marketing Manipulation6 Conclusion Manipulation is the ability to change the behavior or perception of others in clever or unscrupulous ways. For many, the word has negative connotations, so the idea that manipulation can be used for […]

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Outdated SEO Practices To Retire

Contents1 Focusing Only on Keywords2 Prioritizing Rankings over Traffic3 Creating Multiple Pages for Keyword Variants4 Link Building to Improve Rankings5 Obsessing on Keyword Placement6 Ignoring Mobile Site Optimization7 Churning Out Low-Quality Copy8 Offering Non-Strategic, Shallow Content9 Ignoring Other Search Engines10 The Best Way to Update Your Outdated SEO Practices The internet constantly evolves. As search […]

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Why Customer Trust Is Vital to Your Brand

Contents1 What Is Customer Trust and Why Is It Important?2 How Is Customer Trust Created?3 Why Is Customer Trust Hard to Earn?4 Handling Breaches of Trust5 Conclusion With the increasing access to information on the internet, customer expectations are higher than they’ve ever been, and the competition is fierce. Customer trust has always been important […]

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The Use of Blockchain In Digital Marketing

Contents1 What is Blockchain?2 Data Collection3 Digital Display Marketing4 Privacy and Trust5 Ownership and Security of Assets6 Looking to the Future While the industry is divided on the use of blockchain in general, thanks to cryptocurrency, there’s no question that it has plenty of promise in digital marketing. Though blockchain got most of its attention […]

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17 Engaging Social Media Posts to Elevate Your Brand

Contents1 Company Blog Posts2 Company Culture Posts3 Industry News4 Curated Content5 Question Posts6 Product Videos7 Customer Reviews8 Offer Advice9 Memes and GIFs10 Contests11 Frequently Asked Questions12 Infographics13 Links to Free Resources14 Podcasts15 Hiring Announcements16 “On this Day” and National Day Posts17 Live Video18 Elevate Your Brand A creative block is one of the worst things […]

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